An American Legend Reborn: Better and More Rugged than Ever

What’s more American than baseball and apple pie? At this point, the Ford F-150 carved itself into American history by offering some of the most rugged capability the road has to offer—and for the new model year, this iconic pickup returns in peak shape with plenty of fun and tough features to help you tackle virtually any task or trail ahead. See what rugged action and exhilaration are all about by visiting us at Ford of Port Richey near Land O’ Lakes, FL, and test driving the 2024 Ford F-150.

A New Way to Get the Job Done: Pro Access for You

When you need to access your bed, the new available Pro Access Tailgate offers you multiple ways to open your tailgate, including opening sideways with a hinge for a different range of access. Even if you have a trailer attached, you can open a small way to throw tools into your bed or access different items without needing to spend 10 minutes unhooking your load. To help you avoid banging the door into your trailer, the hinge also offers numerous stop points to help you open the right amount.

Even if you’re not working with an attached load, opening the tailgate sideways offers 19 inches of extra reach, helping you avoid pulling a joint out of place or needing to uncomfortably stretch to grab your tools or objects. Also, keep in mind that bed lighting, storage boxes, and certain cargo items are also easier to reach without needing to physically jump into your truck’s bed. However, when you need to step inside, the available rear bumper step with extra width and depth makes the job feel easier than ever, helping you get a solid grip with your foot with minimal risk of slipping.

An Upgrade for All: New Standard Equipment

This year, the 2024 Ford F-150 interior and performance make formerly available features standard across the lineup, including the turbocharged V6 powertrain that was an available upgrade—it’s now the base engine for the XL trim to help ensure you feel premier exhilaration when you’re behind the wheel.

Get ready for fun on the go—the 12.0-inch infotainment display is now standard on all trims, helping you connect with your smartphone for quick access to many of your favorite playlists and navigation apps. Plus, with more space to tap, you’ll have an easier time changing the station or switching up your route on the go.

Rugged Excellence Calls: Choose the F-150

Are you hyped to command this upgraded American icon? Stop by Ford of Port Richey near Trinity, FL and test drive the new 2024 Ford F-150. Our team is also here to assist you in any way possible, from showing off some of our favorite 2024 Ford F-150 features to helping you connect with the FordPass App—and that’s only the beginning of how we can step up for you as your local Ford dealership near Lutz, FL.